мобильный разработчик

LTD "SPIN"

Commercial Director

С 01.11.2017 по 01.04.2019 (1 год 5 месяцев)

1. Crisis management - restructuring of all departments of the company, hiring staff, developing standards and regulations, developing employee motivation, budgeting, asset management. taking the company to stable growth 2. Development and launch of the own trademarks Reflect, Delink, Proline on the market - analysis of the competitive environment, development of an assortment matrix, calculation of the price model. search for suppliers, development of packaging, instructions and technical documentation. organization of the importation of goods, development and implementation of a marketing strategy for promotion 3. Development and monitoring of the implementation of the online store development strategy - optimization of business processes and services, attracting new sources of traffic, attracting new partners (payment services. Transport services, marketplaces), usability analysis, SEO optimization, working with Lenging Page (management , moderation, conversion enhancement), lead generation, SMS target marketing, end-to-end analytics (Roistat, Goodle tag manager, google analitics, Yandex metric), work with Admitad, Criteo, MyTarget, Cerebro target, increasing the number of orders and traffic twice

LTD "SPIN"

Commercial Director

С 01.11.2017 по 01.04.2019 (1 год 5 месяцев)

1. Crisis management - restructuring of all departments of the company, hiring staff, developing standards and regulations, developing employee motivation, budgeting, asset management. taking the company to stable growth 2. Development and launch of the own trademarks Reflect, Delink, Proline on the market - analysis of the competitive environment, development of an assortment matrix, calculation of the price model. search for suppliers, development of packaging, instructions and technical documentation. organization of the importation of goods, development and implementation of a marketing strategy for promotion 3. Development and monitoring of the implementation of the online store development strategy - optimization of business processes and services, attracting new sources of traffic, attracting new partners (payment services. Transport services, marketplaces), usability analysis, SEO optimization, working with Lenging Page (management , moderation, conversion enhancement), lead generation, SMS target marketing, end-to-end analytics (Roistat, Goodle tag manager, google analitics, Yandex metric), work with Admitad, Criteo, MyTarget, Cerebro target, increasing the number of orders and traffic twice

Germes LLC

Head of product lines

С 01.03.2017 по 01.11.2017 (8 месяцев)

Management category ceramic tile: - creation and development of own trade mark (tile design development, market analysis, contract manufacturers search) - development of sales in DIY networks, wholesale channel, project sales - development of assortment matrix. Budgeting, production planning - development of marketing activities -control of sales and purchasing departments

Basic Element JSC

Commercial director of the network Rospechat, product manager of the project of lighting products

С 01.02.2015 по 01.03.2017 (2 года 1 месяц)

Project withdrawal of the retail network Rospechat on self-sufficiency 1 , optimization of the assortment matrix. creation of a comprehensive kiosk training system 2. Formation of marketing strategy - creation of corporate identity, re-equipment of kiosks, development of marketing services (joint projects with publishing houses and vendors) The project is the development of lighting products for a wholesale holding company 1. The calculation of the business model and the development of a new direction - lighting products (lamps, lamps for household and industrial use, electrical installation products) - analysis of the range of competitors. partners and customers, the formation of the assortment matrix. calculation of the price model and the economic forecast of the effectiveness of the direction. search for suppliers (China, Russia, Turkey), sample order, order placement 2. Development of a marketing promotion strategy - the formation of focus groups for surveying customers and evaluating packaging, packaging design, technical documentation, creating a brand and logo. development of promotions and marketing activities, POS materials 3. Sales organization - negotiating with DIY customers, construction companies, creating a loyalty system

Supply Center LLC

Head of Sales, since April 2014 Commercial Director

С 01.04.2013 по 01.05.2015 (2 года 1 месяц)

Management of the sales department (10 people), procurement department (5 people). Planning of sales, purchases. Planning of foreign trade activities (company - importer of goods from China). Control of accounts receivable. Control of warehouse balances. Evaluation of the effectiveness of the procurement department, the development of corporate standards. Regulation of the work of foreign trade departments, purchases, sales. Organization of import and export. Formation of the budget of purchases, the plan of sales. Annual financial results planning. Sales organization. Formation of a purchasing department and a sales department from scratch. The annual turnover of the company is 400 million rubles. Formation of marketing plans. Pricing. Development of company strategy. Opening of a branch in Vladivostok. Formation of the structure of the sales department, procurement department, foreign trade department. Development of motivation. Development of the company's pricing policy, development of credit policy. Carrying out of negotiations with clients. Personal sales. Monitoring of the market of goods, conditions and prices of competitors. Determination of priority import directions. Harmonization of purchase prices. Risk assessment in work with the imported goods. Building business processes of the purchasing department, sales department. Document flow control over transactions. Development of a corporate training system. Negotiating with key suppliers.

Aqua Group LLC

Head of Commercial Department

С 01.06.2011 по 01.04.2013 (1 год 10 месяцев)

Project - optimization of the commercial department of the Baltimore plant (production of canned products) 1. Optimization of the procurement department - reducing the cost of raw materials and packaging, organizing foreign trade activities (supplying raw materials from China. Thailand and Vietnam, locating the production of a product line to factories in Thailand and Vietnam), optimizing product formulations 2. The conclusion of the plant for self-sufficiency through cost reduction, attracting large FMCG customers, the formation of a marketing strategy 3. Development of the Baltimor and Krasnodarie brand — carrying out marketing activities to stimulate sales; drawing up, coordinating, monitoring the execution of the marketing budget; developing pricing policies. The project - the formation of a commercial department and distribution subsidiary wholesale company "Foodmarket" (wholesale of soft drinks) Purchases 1. Formation of the assortment matrix, obtaining the status of an exclusive supplier of TM Русский продукт", "Дядя Ваня", "6соток", "Акваника", "Душа Алтая" and etc. (vegetable preservation. non-alcoholic drinks. snacks. groceries) 2. Opening branches in the regions (Amur region, Primorsky Krai, Sakhalin) 3. Training a team of supervisors and a representative trade. 5. Organization of imports of Korean drinks and snacks 4. Conclusion of contracts with regional networks Project - Building a business process for tender commercial purchases in the network of Sambury hypermarkets 1. Development of business processes for tender purchases, writing TZ to programmers, control and coordination of development 2. Implementation of the business process and tool in the purchasing department, based on software suppliers

Solnce LLC

Head of product lines

С 01.07.2010 по 01.07.2011 (1 год)

etail sale of building materials, flooring, furniture, plumbing, tile. 2 stores Purchases Management of the department -4 person. Analytics indicators by direction. development of regulations for the main business processes, budgeting, balance of indicators, analysis of economic indicators of the department’s activities, development of personnel motivation programs, planning by category, planning by individual business units, monitoring the department’s work, developing paleograms of the sales area. Work with Chinese partners. Product Management Development of assortment matrices in the areas of ceramic tiles, plumbing, bathroom furniture, the formation of a marketing strategy Sales Creation of the wholesale and tender departments

Microsoft Rus

Partner Account manager

С 01.06.2009 по 01.07.2010 (1 год 1 месяц)

Sales: Development of Microsoft product sales at Microsoft partners (retail chains for computer equipment sales, wholesale companies selling software), development product sales strategies, conducting product sales training, developing motivational programs for partner personnel, developing marketing activities with partners, organizing events ( round tables, conferences, seminars)

Университет

Far Eastern Academy of Public Administration

Университет

Course "Effective pricing"

Университет

Training "Purchasing on 100%". Below is the input, the conditions are better for suppliers. Sergey Dubovik

Университет

"Improving the accuracy of operational management: planning-delegation-control" Alexander Friedman's training

Университет

Training of successful sales business-course "Marketing sales" Training "Stress-resistance" Training in the program of consulting training on conducting marketing research Business-course "Branding" Business course "Psychology of sales"

Университет

Training "Microsoft - the basis of successful sales"

Родной язык

Русский

Иностранные языки

Английский, Китайский

Ключевые навыки

• Marketing analysis

• Agile project management

• По закупке закупщик байер бренд категорийный buyer product manager fashion retail

• Adobe indesign indesign adobe photoshop adobe illustrator ms powerpoint пользователь пк графические

• Знание ms project, ms excel, ms word, ms outlook, autocad.

• team management

• Customer business planning

• ms access

• driving licence b

• Знание делового этикета на английском, приветствуется business english, продвинутый пользователь пк

• Уверенный пользователь ms office

• sales management

• strategic marketing

Дополнительная информация

More than 80 trainings (Work with objections Revealing True Objections Develop sales sales skills Work with receivables Hasty sales Pipeline - as a sales tool Completion of the transaction Telephone conversations Cold calls) Knowledge of English, Chinese Knowledge 1C: Enterprise: Salary and Personnel, Sales and Warehousing 7.0, 8.0 business communication skills good PC knowledge Microsoft Access, Excel, Outlook, PowerPoint, Word, Internet ABC analysis, XYZ analysis Psychological features Responsible, sociable, accurate, attentive, purposeful, creative, willing to work and earn, easy to learn, stress-resistant 8. Professional qualities Experience in direct sales, preparation of documents, listening skills, stress tolerance, competent speech, ability to find the right approach to the client, analytical mindset, knowledge of the basics of sales and the basics of merchandising and logistics, experience in contracting, negotiation, experienced PC user, office equipment Briefly about the work experience: I have practical experience in managing commercial activity by the retail network (newspaper and printed products and TNP-200 kiosks), building sales and purchasing departments from scratch in the wholesale and retail segments, bringing my own brands to the market, developing a motivation system for employees sales and purchasing departments, the implementation of the CRM (Dynamics, Bitrix) system. Achievements at past work places-the withdrawal of a loss-making network to a positive level of profitability, an increase in monthly sales from 15 million a month to 65 million, the opening of a 5 branch s with a monthly turnover of 10 million at the start, the successful launch of its own brands.