разработчик приложений

ST Group

Lead Regional Sales Manager

С 01.10.2018 по настоящее время (6 лет 3 месяца)

Regional sales development. Russia and Eurasian Customs Union. Identification of new sales channels. Personnel management (4 subordinates). increase in market share, business trips, negotiations

ST Group

Lead Regional Sales Manager

С 01.10.2018 по настоящее время (6 лет 3 месяца)

Regional sales development. Russia and Eurasian Customs Union. Identification of new sales channels. Personnel management (4 subordinates). increase in market share, business trips, negotiations

Diversified holding Art Market Group (Owns and manages porcelain factory in the Czech Republic for the production of porcelain in the segments of luxury», mass market plus, the Italian interior design company)

Marketing Director

С 01.07.2008 по 01.10.2018 (10 лет 3 месяца)

Responsibilities: • In porcelain brand: global marketing with focus on Europe and CIS • Development of existing markets and customer base; • Executing all the holding campaigns incl.: branding, naming, advertising, PR, general marketing including ATL, BTL, Consumer promo, PR, Internet, Event, Exhibition, cross promotion, trade marketing. Work for the audience of B2C, B2B; • Defining and managing of new sales channels, including foreign markets; • Trade marketing, opening single brand retail stores, building sales in Russia, CIS, Western Europe and the Middle East; • Personal carry out of large format events (B2C, B2B) in Russia and abroad without involving of contragetns (including media coverage); • Cross promotion; • PR (media, professional community) Achievements: • Successful implementation of PR campaigns porcelain brand in Russia; • Holding commercial exhibitions, round tables, presentations abroad (UAE, Italy, Ukraine); • Opening of markets in the Russian regions, CIS countries and Western Europe; • Successful holding of an art exhibition in Belgium. Media coverage in Belgium, Holland, France, including national and transnational media (Euronews, CNN); • The successful holding an art exhibition in Ukraine; • The successful art exhibitions in St. Petersburg of the Russian monarchy. Romanov dynasty. "Media coverage (pr & advertising): central and regional media, outdoor media, internet, cross promo.

Salon-Press media house

Brand Manager of luxury segments editions

С 01.04.2006 по 01.06.2008 (2 года 2 месяца)

• Development of marketing strategy of luxury brand segment; • Developing and implementing of short-and long-term marketing plans, including all elements of marketing mix (ATL, BTL, Consumer promo, PR, Internet, Event, etc.); • Carrying out and analyzing of effectiveness of promotional campaigns and actions; • Forming of the company’s image and a brand name on the market; • Organization of brand’s participation in specialized exhibitions and events; • Active work with the media Achievements • Complete PR fulfillment in exhibitions and other Interior Show Event (briefings, press conferences, press tours) • Holding conferences on real estate and development with leading market players • Self-made holding of high-profile events abroad (Italy)

Dream House» (www.dreamhouse.ru). Shopping Center on the subjects of interior luxury, Rublevo-Uspenskoe, Barvikha

Director of Advertising and Public Relations

С 01.12.2005 по 01.05.2006 (5 месяцев)

• Planning, budgeting and execution of advertising and PR-campaigns (strategic planning, booking, performance evaluation); • Interaction with the media (coverage: lifestyle, interior, business, glossy, TV), creating pool of targeted journalists, initiation of publications) • Preparing of internal and external information materials: orders, printed materials, press releases; • Event management: press conferences, presentations, fundraising; • Increased revenues from the center of non-core activities; • Trade Marketing Achievements: • Increased attendance center for a period of up to 65%; • Creating revenue opportunities through non-core activities of the Design Centre; • Portfolio: More than 120 publications and 6 TV plots during 4 months of work; • Design Center Dream House won the contest Commercial Real Estate Awards "in the category" Small Mall ", http://www.cre-awards.ru/

GenLeks Group of Companies

Chief expert in advertising and PR (since 2001), earlier - Advertising Manager (1998 to 2001)

С 01.07.1998 по 01.12.2005 (7 лет 5 месяцев)

Markets • Tableware, furnishings and gifts of luxury class(retail, wholesales); • Tableware, furnishings, and souvenirs of «mass market» class (retail, wholesales); • B2B (services for HoReCa, Promotional merchandise, corporate sales) Responsibilities: • Analysis of the competitive environment, the development of ideology, brand management, positioning of the company; • Planning, budgeting and execution of advertising and PR-campaigns (strategic planning, booking, monitoring, evaluation); • Forming of internal and external sources of information policy implementation; • Interaction with the media (coverage: lifestyle, interior, business, glossy, HoReCa, TV), creating pool of targeted journalists, initiation of publications; • Preparing of internal and external information materials: printed materials, press releases, speechwriting, brand book; • Event management: seminars, exhibitions, press conferences, conferences (the experience of public speaking), sponsorship; • Organization of trade marketing actions (sales promotion, cross promotion, BTL); • Implementation of internal policies Achievements: • Brands became leaders of the citation and recognition in the sectors of «luxury», «mass market», HoReCa (rating RBC); • Organizing of visit to Russia of the Duchess of York Sarah Ferguson, Lord Wedgwood, the Board of Directors of the holding Waterford / Wedgwood headed Mr. Tony O'Reilly; • Permanent sponsorship of Russian Economic Forum in London; • Portfolio: More than 700 publications, 30 TV stories

Университет

Lomonosov Moscow State University

Университет

Lomonosov Moscow State University

Родной язык

Русский

Иностранные языки

Английский, Испанский

Ключевые навыки

• Spring framework

• Siem (security information & event management)

• pr events

• Planning and organization skills

• budgeting

• strategic marketing

•  продвижение бренда;  маркетинговый анализ;  стратегический менеджмент.

• public speaking

• Smm, social media marketing, продвижение в социальных сетях, написание текстов, наполнение контентом

• Smm, pr, управление проектами, маркетинговые коммуникации, управление временем

• По закупке закупщик байер бренд категорийный buyer product manager fashion retail

• Личный ассистент генерального персональный проджект project manager управление проектами

• Разговорный английский язык

• Маркетинг ведение переговоров проведение презентаций навыки продаж работа в команде телефонные перег

• Хорошие организаторские навыки

• 1с: зарплата и управление персоналом

• Кросс-платформенное управление продажами на маркетплейсах

• Эффективное ведение переговоров

• Agile project management

• • активные продажи • развитие продаж • управление командой • поиск и привлечение клиентов

• Подбор и обучение персонала

• Аналитика и развитие продаж

• Пк деловая переписка

• b2b продажи

• Менеджер по продажам, прямые продажи, менеджер по работе с клиентами, продажи.

• • написание текстов • деловое общение • организация мероприятий • планирование рекламных кампаний •

• Составление и заключение договоров

• Навыки презентации, навыки продаж, доброжелательность

• Анализ и планирование продаж

• brand management

Дополнительная информация

Key skills • Have contacts in the media (Lifestyle, interior, glossy, business, auto); • Corporate culture - design, joint projects with HR-department, special events, audience of 150 people; • Professional work with text / preparation of analytical materials; • General Management - 4 people in direct subordination PC Advanced user (MS Office, PowerPoint + Internet + all standard soft, SMM, Mail marketing, 1C) Personal qualities • Well organized; • Reasonable initiative; • Teamwork; • Responsibility; • Excellent skills in business communication