We are «Advert Labs»: we promote advertisement platforms and mobile games.

We are looking for an experienced and persistent Content Writer who will plan and create value-oriented and SEO-friendly content for our blog and website with the goal of increasing organic traffic and audience engagement. You are a proactive and organised professional with fluent English, an eye for detail, and a focus on delivering measured results via the copy. Ideally, you know WordPress and SEMrush.

Tasks:

Drive organic traffic by writing user-friendly, product-oriented, SEO-powered copy, including blog posts, landing pages, case studies, and product tutorials.
Carry out SEO keyword research.
Monitor industry competitors (publications and performance).
Optimize current copy using SEMrush and free tools: page titles, H1-H2s, alts, captions, anchor texts, etc.
Write copy for advertising assets, including presentations, teasers, commercials, and email blasts.
Create copy for content outreach and guest posts.
Collaborate with Marketing Team, including Graphic Designers, to develop creative content ideas.
Analyze product releases and updates for further implementation of the core values in your copy.
Virtuously engage readers into trying out our products: We do care about organic growth, but we also measure signups.

Requirements:

At least 2 years of proven experience as an English copywriter preferably in an adtech, affiliate marketing, or traffic monetization domains.
Excellent writing and copywriting skills.
Fluent written English (C1 preferably).
Strong analytical skills.
Ability to process large amounts of information quickly.

In addition:

Affiliate marketing industry experience is an advantage, but not essential, as long as you have a keen interest in marketing and technology.
Understanding of the current writing trends and the ability to apply them: catchy headlines, CTAs, storytelling, user engagement.

We offer:

Flexible remote work mode or office comfortable work space.
Compensation for courses and attendance of conferences.
Compensation for learning English, team sports.
We hold meetups, team building, corporate parties, participate in eco-activities, run marathons.
Care about health and well-being: VMI with dentistry, corporate psychologist, massage chair, yoga in the office.
Corporate discounts on a bunch of different goods and services.
Gifts for birthdays, anniversaries in the company.