Our client, is Fashion retail company, is looking for: E-commerce Director
Responsibilities:
Build a roadmap and pilot Russia e-com daily run;
- Manage all specific creative/website briefs for CRM and Creative teams to integrate site features, content, merchandising, email, and marketing;
- Daily drive e-com revenue targets and manage day-to-day business levers to attract traffic, provide an immersive shopping experience, increase conversion and retention, ultimately driving sales and margins;
- Manage directly or co-lead several external partners, including warehousing, order management and fulfilment, payment partners, customer service center, media partners and Russian website enhancement projects, including vendor selection and contractual process;
- Support brand awareness objectives, customer acquisition, engagement, and revenue through internally driven and agency-led digital media investments;
- Support markets in their additional local media activation securing they wisely complement global/regional plan, respect global media priorities and drive towards regional objectives;
- Build a consolidated digital media plan & media performance monthly dashboard;
- Develop and oversee regional social and influencer strategy and activities with PR;
- Data Collection and reporting on marketing campaigns;
- Requirements:
At least 6+ years of experience in digital and eBusiness both direct and indirect (eRetail);
- You have a track record on an international scope, preferably in a selective distribution industry;
- You are pro-efficient with GA 360, Adwords, SEO/SEM optimization, paid recruitment and social campaigns;
- English - intermediate +;
- You are Self-reliant, self-motivated, solutions-oriented professional with a proven ability to deliver sales results and creative marketing solutions on time and budget;
- Experience in effectively managing large-scale projects from brief through to delivery;
- You are passionate about digital, eBusiness and data-driven insights and eager to share your passion with strong multi-tasking, detail-driven, organizational, collaboration & communication skills;
- You have a keen interest in the luxury, beauty industry.