We are seeking a Product Marketing Manager for our long-term client, a tech startup with over 5 years of experience in the global fintech market. Last year, the founder expanded the business around the company's flagship product - a decentralized crypto wallet - and introduced new products intertwining with themes like Artificial Intelligence.

One of these innovations is a service for signing documents online. Users will be able to remotely, via the Internet, conclude any agreement from renting an apartment to a contract for the supply of parts for a new SpaceX rocket. Signatures of all agreements are confirmed via blockchain.

We are looking for an experienced Product Marketing Manager to lead the project. You will manage the development of a new generation service in the field of document management!

Reasons to Apply:

Join a forward-thinking team: The company's founder has a successful track record of launching and evolving technology businesses internationally for over a decade, with the company's flagship product ranking in the top 5 of international ratings
Opportunity for rapid career growth by showcasing results (huge potential for this product presents an opportunity for you to become the first marketer and build your own team in the future)
Venture into the US market, if you are unfamiliar with it
Enjoy flexibility and a relaxed schedule
Choose your preferred currency for salary payments: Russian rubles, foreign currency, or USDT
28 calendar days of paid vacation and 7 additional days off per year.

Key Responsibilities:

Develop and implement market entry strategies
Conduct market research, competitive analysis, and SEO
Test hypotheses: MVP, A/B testing, quantitative research
Run advertising campaigns (Google and social media ads)
Analyze marketing campaign results and product changes (funnels, segmentation, ROI, DAU/MAU)
Drive customer traffic, increase market share, and profitability
Collaborate closely with the CEO and product manager to create strategic objectives
Contribute to content creation (landing pages, backlinks, blogs, social media posts).

Your Profile:

Experience in B2C/B2B marketing (content marketing, social media management, traffic acquisition, etc. The more diverse your experience, the better)
Experience in product launch support from inception
Proficiency in creating effective sales funnels
B2+ level of English proficiency
Proficient in Google Analytics, Google Ads, SEMRush or Ahrefs, Mixpanel or Amplitude, WordPress, Mailchimp, etc.