As a Research Marketing Specialist, your role will be crucial in identifying and evaluating customer needs, values, user stories, brand awareness and customer satisfaction, ensuring the company aligns with its objectives. Your research and analysis will contribute to the overall success of the company and help provide sustainable solutions for our customers.

Responsibilities:

Identify needs, behaviors, and motivations of the target audience.
Carry out qualitative and quantitative customer research including focus groups, in-depth Interviews, surveys, etc.
Conduct research and analysis of market trends, user behavior, and competitor activities to identify new growth opportunities.
Coordinate market research budget spend.
Partner with business leaders and collaborate within a multifunctional team to develop winning business strategies and communication plans.
Deliver summary & recommendations to the marketing team based on research results.
Run advertising campaigns efficiently on Amazon to promote the animated series.
Ensure that the website is timely updated with all useful information to promote the series.

Qualifications:

Higher education diploma, preferably in Consumer Behavior, Economics, Sociology, or Marketing areas.
Working Experience with the US and European markets as an option.
Relevant experience as Analytics Specialist/Market Intelligence/Consumer Insights Specialist for 1-3 years.
Good command of English (С1-С2).
Understanding in consumer research/trade research management and design, methods and techniques. Knowledge of both Quantitative and Qualitative methodologies.
Ability to generate market insights and marketing recommendations consistent with overall business objectives.

Conditions:

Schedule: 7-hour workday; flexible work schedule.
Payment for courses, business trips, and conferences for professional development.
50% reimbursement of foreign language course fees.
50% reimbursement of sports activities fees.
50% reimbursement of medical expenses.
50% reimbursement of the cost of books of any genre.
Opportunity to purchase necessary work equipment.
Paid vacation: 20 working days per year.
Friendly and responsive team, reasonable management.